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Director of Product Marketing - Mobile

Director of Product Marketing - Mobile 

Who are we?

Pixalate helps Digital Advertising ecosystem become a safer, smarter and more trustworthy place to transact in, by providing intelligence on “bad actors” using our world class data. Our products provide benchmarks, analytics, research and threat intelligence solutions to the global media industry. We make this happen by processing over 10PB (yes, that’s 10,000 terabytes) of data and trillions data points a day across desktop, mobile, tablets, connected-tv that are generated using Machine Learning and Artificial Intelligence based models.

We are the World’s #1 decision making platform for Digital Advertising. And don’t just take our word for it -- Forrester Research consistently depends on our monthly indexes to make industry predictions.

What does the media have to say about us? (Forbes) (NBC News) (CNBC) (BusinessInsider) (AdAge) (AdAge) (CSOOnline)  (Mediapost) (Mediapost) (TheDrum) (Mediapost) (Mediapost)

How is it working at Pixalate?

  • Pixalate is part of the exclusive club of cash flow positive startups
  • We believe in Small teams that produce high output
  • Slack is a way of life, short emails are encouraged
  • Fearless attitude holds high esteem
  • Bold ideas are worshipped
  • Chess players do really well
  • Titles don’t mean much, you attain respect by producing results
  • Everyone’s a data addict and an analytical thinker (you won’t survive if you run away from details)
  • Collaboration, collaboration, collaboration

What will you do on a daily basis:

  • Driving the marketing vision & strategy
  • Analyzing the market, using research and data to identify opportunities and power your decisions and persuade others.
  • Before noon, you analyse and understand the market. In the afternoon you discuss how to do joint press releases and make Pixalate a “household name”.
  • Champion the company positioning and realizing it via the content on the Website, blog, Product collateral and Media.
  • Deliver white papers, one-sheets and case studies to the market
  • Analyze client segments, including ad networks, demand-side platforms, SEMs and large performance marketers
  • Develop mechanism to funnel internal product release details to external channels and Pixalate’s website
  • Work with internal teams and key clients to develop product brand architecture
  • Conduct competitive intelligence and disseminate findings internally
  • Develop and execute marketing plans, strategies and materials
  • Lead marketing training for sales team
  • Create, manage and evaluate social media strategies

About Pixalate:

Pixalate, Inc. is a leading global intelligence platform and real time-fraud protection provider for the digital advertising industry.

Pixalate's monthly Global Seller Trust Index is the worldwide standard in programmatic advertising quality ratings. Released monthly, the GSTI evaluates and ranks the quality and integrity of advertising networks and sellers.

Global quality ratings are based upon an analysis of overall effectiveness assessing viewability, fraud, engagement, domain masking, and inventory scores in compliance with recognized industry standards.

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