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Lead Generator - Sales Director Hybrid

Pixalate is an Enterprise Analytics and Security Platform for marketers.  We have built the world’s largest honeypot to catch ad fraud.. With our ground breaking Global Seller Trust Index (GSTI) and our first to market ad fraud prevention solutions, we’re cutting out our own niche in a crowded marketplace. From its’ inception in December of 2014, the GSTI put Pixalate on the map as THE ratings standard for programmatic.  We help media buyers and sellers answer and act on the most difficult questions in today’s digital media landscape.

·       Were my ads seen by humans or bots?

·       How do I choose the right programmatic partners?

·       How is fraud impacting my mobile campaigns?

·       How can I programmatically optimize away from bad quality inventory?

·       Can I automate the process of vetting sites and sellers before I work with them?

If you are excited about delivering solutions to the above questions & about being part of a company that’s moving the programmatic ad industry forward, can maintain a sense of humor in a fast-paced startup environment, this role may be the perfect fit for you.

We are looking for a hybrid role of strategic Sales Development Representative and Sales Director.  This role will be responsible for driving new business by generating and qualifying new sales leads for the Sales Team, as well as closing deals and growing existing accounts. The right candidate will have excellent prospecting skills, a proven track record of closing new business & exceeding sales goals and solid domain knowledge of the programmatic ad space.  Prior knowledge of the ad fraud detection space is a plus.  

The job: Do whatever it takes to achieve lead generation & revenue goals and make the Sales Team successful

Other responsibilities include:

Implement effective and efficient processes for targeting accounts/clients, generating interest, capturing sales intelligence, nurturing leads and facilitating transfer of qualified sales opportunities to Sales VP.

Assist with the continual improvement and delivery of strong day-to-day processes and systems for lead generation

Qualify and develop inbound/outbound sales leads and respond to product inquiries

Manage a prospecting pipeline and maintain accurate prospect/customer information in the CRM system

Maintain & submit sales lead and revenue forecasts as required

Perform sales presentations and product demos

Educate leads on Pixalate’s products and successfully identify the highest value prospects with the most relevant need for Pixalate’s services

Deliver consistent and predictable performance while exceeding assigned lead generation quotas and revenue targets

Work collaboratively with internal stakeholders across all teams to meet organizational objectives and the needs of the sales development team

Participate in weekly Sales Team meetings

Identify and make recommendations for improvement in the areas of process, efficiency and productivity


About this company

Pixalate is a big data platform and the leading advertising analytics provider for companies that need real-time RTB data, independent ratings, and fraud protection to make smarter, faster decisions in programmatic advertising.


Pixalate monitors billions of ad events daily on the exchanges and provides data and competitive insights to improve supply quality and ad performance in real time.  Proprietary data points include pricing intelligence, fraud, brand safety and viewability scores of 20MM+ websites and supply sources.

Pixalate is a member of the IAB and is MRC certified for Display Ad viewability. For more information, please visit


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